Marketing Data Analyst (EdTech Unit)

Marketing Data Analyst (EdTech Unit)

Requirements

1. Strong SQL skills (BigQuery or similar); 2. Understanding of marketing metrics (CAC, LTV, ROI/ROMI, payback); 3. Experience with large-scale datasets; 4. Strong analytical thinking and business insight generation; 5. Experience with BI tools (Tableau, Looker Studio); 6. Experience working with attribution and marketing data sources (Meta, Google Ads, etc.).

Responsibilities

1. Analyze marketing performance across acquisition channels; 2. Work with spend, revenue, LTV and attribution datasets; 3. Transform marketing data into actionable business decisions; 4. Analyze traffic quality, channel performance and unit economics; 5. Identify growth opportunities through data analysis; 6. Work with LTV forecasts, payback periods and scaling scenarios.

Nice to have

1. Experience with subscription-based products; 2. Payment data analysis (Stripe, PayPal, refunds, chargebacks); 3. Python skills; 4. Familiarity with ML models and data science; 5. Experience with Amplitude and AppsFlyer.

What we offer

1. Remote-First culture - flexible schedule and work from anywhere; 2. Health program: insurance, mental health support, sport compensation, 20 sick days; 3. Equipment provided (Ecoflow for UA employees); 4. 20 paid vacation days + special event days; 5. Internal knowledge-sharing events; 6. Corporate English lessons; 7. Annual professional development budget; 8. Public holidays according to country of residence; 9. Coworking compensation for employees in Ukraine.