MacPaw Launches Leebry to Help Overstretched Teams Automate Routine IT Work

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After two decades focused on consumer software, MacPaw expands into enterprise AI with Leebry, helping businesses reduce repetitive IT work and devote more time to strategic work Kyiv, Ukraine, September 15, 2026 - MacPaw, a global technology company, today announced the launch of Leebry, a B2B Work AI platform designed to automate repetitive support work. Built for IT teams, Leebry resolves routine tickets, manages access, and answers employee questions across the tools employees already use, while giving IT teams visibility and control over every action. The launch comes as businesses face mounting pressure to turn AI ambition into practical results. MacPaw’s 2026 AI at Work report found that 6 in 10 IT leaders see a disconnect between leadership’s AI expectations and what their teams can safely deliver. That pressure is colliding with questions about readiness and trust: 90% deploy AI without thoroughly auditing their internal knowledge, while only 2% trust AI-generated outputs enough to act on most of them without review. “Businesses don't need another tool to check, they need work taken off their plate, without sacrificing oversight or control,” said Dan Jaenicke, Director of B2B Product Development at MacPaw. “That means employees can get answers and routine requests resolved in minutes instead of waiting in a queue, while IT teams stay in control of every action taken. We’ve seen firsthand that the best workplace AI fades into the background, solving routine problems and letting people get on with their day.”

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