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How to Use AI for Dealership Customer Loyalty
Fullpath·fullpath.com·
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Acquiring a new customer costs significantly more than retaining an existing one, often cited as up to 10 times as much. For dealerships, that math is hard to ignore. A loyal customer returns for service, refers friends and family, and comes back when it's time to buy their next vehicle. But loyalty doesn't happen by accident: shoppers are bombarded with off
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